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Dary Collazo

Social Media Addict Oversharing

Future Implications

The future of social media is... CHANGING Something that we can all agree is that social media is here to stay. I mean, its been 10 YEARS! In our western culture, we can say for sure that there are a... Continue Reading →

Viral Marketing Initiatives

Top 5 characteristics of a viral campaign: What is viral content? When content spreads quickly from person to person, just like a virus, it’s considered viral content. For marketers, it is a cost-effective way to get social interactions and brand... Continue Reading →

Winning Social Media differentiation

With all the chatter on social media, sometimes its hard for brands to stand out from the rest.

Sample post

Are assisted living facilities a good option?   Recently I came across an article by the New York Times detailing the horrific incident that took place in Hacienda HealthCare an assisted living facility, where a patient gave birth to a... Continue Reading →

Social Media Etiquette

To post or not to post, that is the question... Hello everyone! As some of you may know I live on the internet since I was about 15 years old. And with that and my immaturity came lots of social... Continue Reading →

Coca-Cola Winning the Personalization Game?

Coca-Cola Marketing Case Study Hello everyone! I wrote this on my class discussion board but since I love the brand so much, I decided to share it here! Also, I'm in midterms right now so send good vibes! Every time... Continue Reading →

Social Media for Non-Profits

I have mentioned before that I work communications for a non-profit organization. In my role, one of the most important tasks is to manage our social profiles. My favorite part! In my time here I have come across many non-profit... Continue Reading →

How to support your friend’s small business online

As a sort of small business owner myself, one of the most infuriating things, is when a friend asks you for free stuff or "friend discount". It rude and it doesn’t really help anyone.

How I accidentally became a Social Media Manager

I accidentally created a business page just to be part of a meme.

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